Your Startup Canvas

What is a Lean Canvas?

A Lean Canvas is a compact view of a startup's business model assumptions. Its nine areas cover problems, customer segments, value proposition, solution, channels, revenue, costs, metrics, and unfair advantage.

When a business idea needs scrutiny

Use it before writing a long plan or when new customer evidence challenges your assumptions. The example describes a B2B AI writing assistant and offers sample content for the nine areas.

Rules for a useful startup canvas

1. Choose a specific early customer. A broad audience makes problems and channels hard to test.
2. Describe existing alternatives. Include what customers currently do about the problem.
3. Link solution to problem. Every proposed capability should address a stated difficulty.
4. Label uncertain economics. Treat price, cost, and conversion estimates as assumptions until checked.
5. Be honest about advantage. A common feature is not automatically a durable unfair advantage.

How MyMap drafts the model

MyMap lays out the nine sections from your idea and constraints. Ask it to narrow the first customer segment, identify unsupported claims, or update the model from interview and experiment notes.