Describe your uncertainties
Tell us about your business, the strategic decision you're facing, and the key uncertainties driving the outcome. No formal structure needed.
Describe the key uncertainties facing your business and AI builds a 2x2 scenario matrix — four distinct futures, each with implications and strategic responses, so you can prepare for whatever comes.
✦Free to try · No signup required · PDF, docs & images supported
Simple by design
Tell us about your business, the strategic decision you're facing, and the key uncertainties driving the outcome. No formal structure needed.
MyMap's AI identifies the two most critical uncertainties, creates a 2x2 matrix, and develops four named scenarios — each with a narrative, implications, and recommended strategic responses.
Edit scenario narratives, ask AI to add probability assessments, or request contingency plans for each quadrant. Export as PNG or PDF for strategy offsites and board presentations.
About the framework
Scenario planning is a strategic foresight methodology that develops multiple plausible future states to stress-test strategies and improve decision-making under uncertainty. Rather than predicting one future, it explores several — typically four — structured around the intersection of two critical uncertainties.
Popularized by Royal Dutch Shell in the 1970s, scenario planning helped Shell anticipate the oil crisis while competitors were caught off-guard. It remains a core tool in corporate strategy, military planning, and public policy.
MyMap's AI generates a scenario planning matrix from a description of your strategic situation — four named scenarios with narratives, implications, and strategic responses ready for executive discussion.
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Frequently asked questions
Yes — you can generate scenario planning matrices for free without signing up. Free accounts get a generous number of AI messages per month. Upgrade to Pro for unlimited scenarios.
Absolutely. Every scenario is editable — revise narratives, adjust the uncertainty axes, or ask AI to develop deeper contingency plans for any quadrant. You can also regenerate with different uncertainty pairs.
The standard approach uses a 2x2 matrix producing four scenarios. This balances comprehensiveness with usability — enough variety to stress-test strategy without becoming overwhelming. Each scenario should be plausible, internally consistent, and strategically distinct.
Forecasting predicts one most-likely future. Scenario planning develops multiple plausible futures and prepares strategies for each. It's better for high-uncertainty environments where predictions are unreliable — like emerging markets, regulatory shifts, or technological disruption.
Yes — scenario planning works for any decision with significant uncertainty. Career transitions, market entries, investment strategies, and even life decisions benefit from thinking through multiple plausible futures.
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✦Free to try · No signup required · PDF, docs & images supported